The Generation Effect & How Instructors Can Take Advantage of It
                                         

It seems that nowadays students are expected to learn and retain more and more information in shorter and shorter periods of time. Many students, parents, and instructors wonder what can be done to help students achieve such a daunting and challenging task. Fortunately, researchers in Cognitive Psychology have discovered a possible solution: the Generation Effect.


What is the Generation Effect?
          The Generation Effect refers to the psychological finding that individuals better remember data that they generate on their own than data that is generated by another and given to them (Foos, et. al, 1994).  To better explain, let's say Student A is given a list of word fragments such as "hap_y," and from those word fragments, constructs complete words (ie. "happy"). On the other hand, Student B is given the same list, but of complete words instead of word fragments, and simply reads the words. If both students are later given a memory test of the full words, Student A will perform better than Student B due to the fact that Student A generated the full words on his own. In many research studies, word fragments and word pairs have been used to demonstrate the Generation Effect. In fact, the Generation Effect has been shown in various studies using words, sentences, numbers, rhyming patterns, and nonwords (Crutcher & Healy, 1989; Johns & Swanson, 1988).   

Why Does It Work?

Researchers have developed two main theories to explain the causes of the Generation Effect:

- The Semantic Memory Involvement Theory

            One of the theories of the cause of the Generation Effect is based upon semantic memory involvement. When an individual generates a word from a word fragment, his brain searches its semantic memory in order to complete the word. Due to this search, the brain activates the word’s meanings and attributes, which can later act as retrieval cues for the generated word. On the other hand, when a word is simply read, the brain does not activate the word’s semantic attributes, and therefore, the attributes cannot be used as retrieval cues. The increased activation caused by generating the word leads to superior performance on tests of memory (Crutcher & Healy, 1989; Johns & Swanson, 1988).

Some researchers have claimed that the Generation Effect cannot occur when the cue or target word is a nonword since nonwords supposedly do not have meaning in the semantic memory. In 1988, however, Elizabeth Johns and Leila Swanson conducted an experiment in which nonwords did induce the Generation Effect.

- The Increased Cognitive Effort Theory

The other of the two main theories is based upon increased cognitive effort. This theory emphasizes that generation creates a problem-solving task, which leads to deeper stimulation, which causes greater mental effort, which, in turn, raises retention levels of the information (Crutcher & Healy, 1989). The study mentioned above (Johns & Swanson, 1988) strengthened the theory of cognitive effort through their studies concerning nonwords and the Generation Effect.

 References:

Begg, I., Snider, A., Foley, F., & Goddard, R. (1989). The generation effect is no artifact: Generating makes words distinctive. Journal of Experimental Psychology: Learning, Memory, & Cognition, 15, 977-989.

Crutcher, R. J., & Healy, A. F. (1989). Cognitive operations and the generation effect. Journal of Experimental Psychology: Learning, Memory, & Cognition, 15, 669-675.

Foos, P.W., Mora, J. J., & Tkacz, S. (1994). Student Study Techniques and the Generation Effect. Journal of Educational Psychology, 86, 567-576.

Johns, E. E., & Swanson, L. G. (1988). The generation effect with nonwords. Journal of Experimental Psychology: Learning, Memory, & Cognition, 14, 180-190.


Although researchers disagree about why the Generation Effect occurs, they do agree that it does consistently occur and that it has several implications for the classroom. 

So How Can Instructors Take Advantage of Its Benefits?

1)    Have students write their own study questions

2)    Have students work and verify math and chemistry with pencil and paper

3)    Use Target Words and Cues



Concluding Remarks:

The Generation Effect is an extremely beneficial and influential pychological finding of which instructors should be taking advantage. As Begg and his colleagues explained, "The benefit of generation is real; it is not an artifact" (1989).  Simply put, when students generate material on their own, they are more likely to learn and retain the material for future assignments, tests, and tasks which build upon the material. Retention of the material , in turn, will lead to better understanding of higher level concepts and tasks essential for success in the students' futures.



Web page created by Sarah Hall, an Undergraduate Student at North Central College